Boston Lobsters Management
Team Member Bio
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BARBARA O'CONNELL
Chief Marketing Officer

Barbara O'Connell, a marketing professional and lifelong tennis enthusiast, is owner of O'Connell Marketing Group (OMG), whose focus is one-to-one marketing in the area of branding and identity development, proposals, presentations, websites, and creative collateral material for a variety of B2B clients including professional and amateur sports teams. Their tag line is "Creative thinking, Creative vision." Pegged as an imaginative, non-traditional thinker, she is high skilled in developing and executing strategic marketing plans, securing new business, developing corporate identity programs, and creating and generating all client marketing materials. For over 10 years, she has been sought out as a guest speaker at numerous national trade conferences focusing on "great marketing anyone can afford." Additionally, she has been published in numerous national trade and sales periodicals both with original material or quoted as an industry expert.

A former USTA competitive league player and a self proclaimed travel addict, her passions also include her grown children, grand slam tennis events, English Premier soccer, a great red wine and a good book.

Ms. O'Connell can be contacted at:
OMG
309 Oakwood Drive
Yarmouth, ME 04096
207.846.7888
boconnell@omgcreative.com